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Thailand hosts Thai T’Reasures event to promote fashion tourism

The Tourism Authority of Thailand (TAT) organised the Thai T’Reasures event from September 18-20, 2026, to promote fashion tourism.

Vahdet Ayaz

Vahdet Ayaz

·1 min read

Thailand hosts Thai T’Reasures event to promote fashion tourism

The event was held at River Park at ICONSIAM in Bangkok from September 18-20, 2026. The three-day event showcased Thai textiles, jewellery and handicrafts. In a statement on the event, TAT said, “The event transformed local knowledge into contemporary fashion experiences, connecting what visitors saw on the runway and in the exhibition areas with the people, communities and destinations behind the country’s cultural values.”

TAT Deputy Governor for Tourism Products and Business Nat Kruthasoot said:

“Fashion can transform Thai identity into an inspiration for travel. TAT sees fashion tourism as a way to connect contemporary creativity with the communities, craftsmanship and cultural stories behind each design. By bringing these elements together, we aim to enable visitors to discover not only the works showcased by Thailand, but also the source of these ideas, the people who created them and the destinations that give them meaning.”

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