According to the agency, the nominations represent an independent international assessment of Latvia’s tourism potential and highlight the country in tourism markets of strategic importance.
LIAA Director Ieva Jagere said the nominations reflect consistent efforts carried out together with the tourism sector in Latvia’s priority international markets.
“Gaining the attention of international travelers and tourism professionals does not happen overnight. It is the result of consistent work we have carried out together with the tourism sector in Latvia’s priority international markets. Such nominations help increase Latvia’s visibility, strengthen our reputation as a travel destination, and provide additional momentum to the Latvian tourism sector,” Jagere said.
